How birthday programs effect tips

They will significantly increase!

Birthday card redemptions will start off slowly, but they will increase dramatically in just a short time.  In our own restaurants our servers’ tips climbed over 50% with our birthday program.  Don’t leap to the conclusion that customers won’t tip based on the original amount.  In our restaurants, over-tipping is far more common than under-tipping.  After all, your customer perceives they’ve just received a gift.  Finally, remember, the vast majority of these tables are extra business you would not have had in the first place.